July brings one of our biggest updates yet. We are introducing a brand-new tier for PostMaster, launching two new tools on the platform, AI Agent and Persona AI, and giving our most popular app, ChatAI, a major upgrade. Here is everything that is new.
PostMaster Plus: Your social media, fully taken care of.
PostMaster has always been your go-to workspace for writing and scheduling content across Facebook, Instagram, and LinkedIn. Now we’re taking it to the next level.
PostMaster Plus is for SMEs that want a professional, active social media presence without having to create all the content themselves. Our team handles the full production: every month you receive four ready-to-publish posts, each with three unique proposals to choose from. You review and approve everything directly in the PostMaster calendar, so you always stay in control.
On top of that, you get a monthly 30-minute strategy call to keep the content aligned with your goals, and we actively engage on LinkedIn on your behalf — liking and commenting on content from ten companies or profiles you select each month to grow your visibility and network. You also retain full access to the PostMaster platform if you want to add your own posts alongside ours.
👉 Want to know if PostMaster Plus is the right fit for you? Book a free demo and we will walk you through it.
AI Agent: Build your own AI assistants for real business tasks.
We are also launching AI Agent, a new tool on the IttesAI platform that lets you create custom AI assistants tailored to specific roles and workflows within your organisation.
Instead of relying on one generic chatbot for everything, AI Agent lets you build multiple named assistants, each with its own goal, instructions, context, and connected tools. A sales rep can have one connected to their CRM. A project manager can build one for process coordination. A support agent can create one tuned for drafting consistent, high-quality replies.
Each agent is fully customisable to fit your workflow. You give it a name, define its goal, and provide behaviour instructions so it knows exactly what it’s there to do. You also choose the right AI model per agent based on the task at hand. From there, you can connect it to hundreds of different business tools, such as Gmail, Outlook, Sharepoint, Salesforce, or even a local server. Now the agent can take real action, not just give advice.
You can start from scratch or choose from a library of pre-built templates to get up and running quickly. And because the agent always shows a preview before executing any action in a connected system, you stay in control at every step.
AI Agent is a strong fit for team that finds themselves typing the same context into a generic AI chat over and over again.
👉 Curious what AI Agent could do for your team? Book a demo here.
Persona AI: Walk into every meeting already knowing how to connect.
The second new addition to the platform is Persona AI — a personality intelligence tool built specifically for sales teams, business developers, and recruiters.
Here is how it works: paste a LinkedIn profile URL into Persona AI, and within seconds you receive a complete personality breakdown of that person — including their DiSC type, MBTI classification, seven behavioural trait scores (such as risk-aversion, scepticism, expressiveness, and pace), and a list of their top personal qualities.
But what makes Persona AI stand out is what comes next: an AI-generated sales playbook tailored to that person’s specific personality profile. This playbook covers ten practical situations — how to position your solution, how to run a demo, how to negotiate, how to build trust, what to do in follow-up, and a clear do’s and don’ts list. Not generic advice. Specific, actionable guidance based on how this particular person thinks and makes decisions. Then you can share the personality profile with your team within the app, or export it as a PDF for deal reviews of recruiter handoffs.
You can also integrate it with HumanCast, IttesAI’s Interview Agent. When candidates complete a voice interview, personality insights are generated automatically with no manual lookup required.
Whether you are preparing for a first sales call, managing a complex enterprise deal with multiple stakeholders, or evaluating candidates before an interview, Persona AI gives you a concrete preparation advantage before the conversation even starts.
👉 Want to see Persona AI in action? Schedule a demo.
ChatAI: Image generation, editing & the latest language models
Last but not least. ChatAI, our most used app on the platform, has received a major upgrade this month.
Generate, edit & merge images
ChatAI can now generate images directly from a text description. Simply type what you want to see and AI designs it for you on the spot — no separate tools, no switching between apps.
On top of that, you can now upload multiple photos at once and have ChatAI edit, adjust, or seamlessly merge them into one new composition. Whether you need to quickly optimise a visual or create a creative design from existing assets, it is all possible directly inside ChatAI.
The latest and most powerful language models
We have also upgraded the engine powering ChatAI. You now have direct access to the most advanced models available today:
- GPT-5.5 & GPT-5.4 mini
- Claude Opus 4.8
- Gemini Flash 3.5 & Gemini Pro Preview 3.1
These are the most capable models on the market right now — meaning smarter writing, better reasoning, and higher-quality output across all your tasks.
Ready to explore what’s new?
Whether you are an existing customer looking to get more from the platform, or you are new to IttesAI and want to see what it can do for your business — we would love to show you around.
Questions about this update? Contact us, or schedule a free demo to experience the platform for yourself.
